Proven brand success
Our brand work has supported digital brands and bricks-and-mortar businesses through huge expansion, finding success online.
Years of experience
With over fifty years combined experience, our brand team has an intrinsic understanding of what makes up a successful re-brand or brand transformation.
As unique as your business
Our brand process is designed to support our clients’ needs – so we can scale and customise it to meet yours.
Our brand identity process
This is more than logo design. During our brand process, we dive deep into your market, your target markets and competitor landscape, to make sure you’re positioned competitively. We absorb (and expand) your core business pillars – and we turn all that information into brand language and visuals that are positioned to help you meet your goals.
The first steps.
First, we want to know all about your business & brand.
How is your current brand serve your target market — or, if your business is brand new, how do you want to position it? How do you compare to competitors? Where is your brand going?
From there, we’ll craft a custom roadmap to build, expand, and design all the elements of your brand identity that you will need for digital success. We excel at taking existing brands and finding new, exciting ways to apply it. And we love getting the flexibility and opportunity of a blank slate, too!
Whatever your branding needs are, the creative team at Madcraft has your back.